Krystle Allen – Featured Woman
Special events earmark the moments in our lives that we hang our hearts on. We want them to be perfect or as perfect as humanly possible. Enter this month’s Featured Woman Krystle Allen! She has a gift for staying calm when others are losing theirs. She has an ability to see long before the event what to prepare and how to avoid leaving anyone out of the special day. With Valentine’s Day just around the corner, the wedding season, fundraising, graduations and retirements, meeting Krystle might just make your event the wonderful memory you desire!
Her business motto is: “Whatever the circumstances, Krystle Clear Events is here to make your event extra special, successful, and ultimately less stressful for you. Together lets create an unforgettable event.”
Unfortunately for some of you, Krystle is local to the NorthWest, but for the rest of us, she’s our secret weapon!
1) What exactly is your business and what made you get started?
Krystle Clear Events is an event planning company that specializes in weddings, large events and fundraisers. I decided to start my own company when I realized I wanted to be doing something I was extremely passionate about and not just paying the bills. I was always the organizer of my friends and family, careful on never leave anyone out, nor letting any details be forgotten. Naturally I gravitated to having a level of control at events and parties without feeling the stress others would mention, which led me to coordinating events!
2) What one thing do you do every day to move yourself forward and stay focused? Where do you find your inspiration?
I find my inspiration through wedding blogs and Pinterest accounts of other wedding professionals.
3) What do you do regularly to take care of yourself?
I love to stay active by lifting weights in the gym, hiking in nature and enjoying its beauty. I recently went back to school to attain my Esthetics license so I can diversify my business by adding eyelash extensions, facial treatments and much more.
4) How do you keep yourself emotionally balanced while you are pushing forward?
I have a great husband, friends, family and two cats to keep me busy in my off time.
5) What’s the best part and the worst part of your job?
The best part of my job is helping a host or bride bring their vision for a theme or event to life. When I see the stress lifted and they are able to breathe a sigh of relief and enjoy their day, my job is complete. The hardest part would be the weather. Living and working in Oregon, the weather always plays such a big part in our activities. There are events I have to watch the weather all the way up to the moment of the event to make the call to flip an event indoors our take the risk to stay outside. This element can be very stressful.
6) What failure taught you the most and what was it?
I waited quite a while to publish my rates and my fear is that may have been holding me back.
7) If you had to do something different, what would that be?
If I were ever forced to make a career change that would be very difficult for me, because I took a leap of faith to leave my last career as a Mortgage Lender to follow my passion and become an Event Planner. I can’t really say what else I would want to do at this point. I enjoy project management so most likely something along those lines.
8) If you had advice to give to someone else who was thinking of becoming an entrepreneur, what would that be?
Weigh the risks vs. rewards. Don’t let the risks scare you as some of them may eventually become a positive for your business. Owning your own business provides great tax write offs, ability to create your own schedule, controlling your income potential, and freedom to choose the direction of your business. Be ready to work harder than you have ever worked. The first 2-5 years require a large amount of hours but I’ve found that I’m getting better at managing time spent vs. income earned. Stay positive, it will balance out.
9) What did you have to overcome personally to be able to do what you do?
Fear of failure. I was so afraid to fail that it took me a while to start my business. Looking back I wish I would have started out stronger and been more committed to building quickly.
10) Any last parting words?
I’m part of a networking group of women that are all in small businesses and having their support has been fantastic to keep me focused and excited to continue building my own business. Everyone should have a good support system when starting out. It can be a very scary endeavor and having people to bounce ideas off of can be incredibly helpful.